Plagiarism or inspiration?

You can imagine the scene in the boardroom – “We want to sell more stuff on the internet – Let’s brainstorm – who sells lots of stuff on the internet? Amazon does! So let’s just copy them…”

A shop like GAK should know better than to mess with the intellectual property of a giant like Amazon! Look at the screenshots below and tell me if you think they went a bit too far.

Amazon 'Add to basket' button

Amazon ‘Add to basket’ button

GAK 'Add to Shopping Cart' button

GAK ‘Add to Shopping Cart’ button

2 responses

  1. I would be more inclined to call it flat out stealing of a design element.

    I noticed that they haven’t changed it, so either they have no shame, or Amazon hasn’t caught up to them yet.

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