Eurostar – please don’t use misleading advertising, it damages your brand
Spotted what I thought was an amazing offer the other day on the Guardian : Turns out it was €1 per child – and children under 4 don’t pay anyway. T...
Category: communication
Lazy Eurostar confirmation message with 12 conditional clauses
I just chose my seats for a trip to London - but despite the Eurostar site knowing the exact number of seats, passengers, and journeys involved, it was too lazy...
Icon design with useful redundancy
Using redundancy in design is vital when conveying critical information. In this icon project I added features that would help the meaning of the symbol survive...
2 rupee coin with accessibility features
India’s 2 rupee coin shows an image of two fingers as well as the number 2 – essential in rural areas with low literacy levels.